Isidora Restaurant + Bar is a high-end establishment in Southern California. Inspired architecturally by Mayan ruins, Spanish grandeur and the shine of contemporary dining, this restaurant is the most sought after hotspot in downtown Los Angeles. The use of contrasting natural and geometric prints as well as materials to draw in the jungle from the outside combines with the interior architecture to mimic the great outdoors.
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Isidora Restaurant + Bar has multiple types of seating arrangements. Behind the initial waiting area is a long row of booths that are fairly well secluded from each other. This is to emphasize the idea of intimate dining between two to four people. The full interior dining area has twelve tables with four seats total. The bar has nine stools and a view of the large marble backsplash and the display of alcohol available and types of glassware. In the back corner of the restaurant, there are two pairs of booths that have been rounded off to create an even more intimate setting. The low ceiling adds to the intimate effect. Outside on the deck are fourteen tables, also with four seats a piece. The view of downtown LA will remind patrons that although they are in a concrete jungle, they can taste the culture and experience the feel of a Central American jungle within the Isidora Restaurant + Bar.
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Large columns and a tall bar elevation create a tree-like effect, while lowered ceilings over the dining areas and the booth seating mimic lower hanging ferns in Central American rainforests. To add the element of flowing water, a large water feature across two separate bays has been designed for customer and staff comfort. It incorporated natural elements and carvings to change the flow of the water. The sound of water has a calming effect on many people and the size of this particular waterwall will bring in further business for the people of Los Angeles.
As a designer, it is important to understand the economic diversity within the range of clients that will inevitably present themselves throughout a career. Being able to design for economic statuses above and below your own is an element that can serve both your client and your portfolio. The more a designer understands the budget and demographic they are being asked to serve, the better they will tailor their marketing and business strategies towards those demographics.